Simplicity, minimalism and form following function characterise the Scandi aesthetics, which was the inspiration for the rebranding of custom build experts Hugr. The need to squeeze more value out of less, while achieving something beautiful is the essence of Scandinavian design. The new no-frills branding meets all the key criteria - clean, straightforward, functional and pleasing on the eye. Oh and the H resembles that of the H of a Nordic rune. Clever eh?!
BRANDING LOGO DESIGN ICON DESIGN SITE PLAN GENERATION SOCIAL MEDIA ASSETS